Japan's green tea exports, including matcha, rose 25% by value to 36.4 billion yen ($252 million) in 2024, driven largely by ...

By bno - Tokyo Office Matcha, Japan’s iconic green tea powder, is experiencing a global surge in popularity. From social ...

Expect a caffeine-fueled weekend, paired with bites from favorites like Rebel Bakehouse, Baker on East, and Scratch—plus live ...

Matcha prices have skyrocketed to historic highs as Japans record-breaking heat slashes green tea yields, tightening supply ...

Japan's beautiful bamboo groves provide the perfect escape from the maddening city life, giving nature lovers a calm place to ...

We just can’t keep up’ with the demand for matcha, says one tea farmer in Japan, as social media fuels a worldwide obsession.

In a video making the rounds on the internet, we can spot a food blogger documenting two delicious varieties of tiramisu ...

“I have never tried matcha, and honestly, I do not feel the need to. I am not averse to green juices or healthy food in ...

At a minimalist Los Angeles matcha bar, powdered Japanese tea is prepared with precision, despite a global shortage driven by the bright green drink's social media stardom. Of the 25 types of matcha ...

Just when you thought the culinary fusion couldn't get any wilder, enter Awadhi matcha biryani and nihari. In this article, ...

Boston's got a growing number of matcha options. We asked a few matcha experts what they like and where to find some of their ...

It's the latest beverage du jour — and for people needing their morning pick-me-up, matcha tea increasingly beats espresso as ...