Coca-Cola Earnings: Consumer-Led Innovation and Agile Marketing Fueled Volume Expansion
We think management’s outlook for 2025 organic sales growth looks achievable.
Marketing1d
Five Marketing Strategy Frameworks to Choose From for Business Success
Marketers succeed when they have a clear strategy. Marketing strategy frameworks provide a route to success. Here are five to ...
How To Make Privacy A Core Part Of Your Marketing Strategy
• Track email open/click rates based on how customers set up their preference control center. Ultimately, a marketing ...
Stepped-Up Innovation and Marketing Fuels Coty’s Growth, but Narrow Fragrance Focus a Handicap
We think CEO Sue Nabi has whipped Coty into better shape since taking office in 2020, as the beauty industry veteran sharpens the firm’s focus on innovation and reinvigorates its brand marketing while ...