Welcome to Sportico’s transactions wire, a weekly rundown of personnel, partnerships, products and purchases across the ...

Jannik Sinner has a group of diehard supporters who dress as carrots to attend his tennis matches. Yes, carrots. But why?

Seattle Reign FC worked with marketing firm Redscout on a brand refresh ahead of the 2025 season that’s led to new sponsorship deals with Alaska Airlines, BDO, Sparkling Ice, Sheraton, and Umpqua Bank ...

The free, family-friendly event will officially mark the start of MLS All-Star Week and consist of fun, engaging activities including experiential activations from MLS sponsors ...

MLS has yet to publicly detail how it plans to schedule its 2026 season around the World Cup, other than to say it will not ...

Charlotte has turned into a big-time soccer city, and we are pleased to bring the 2026 MLS All-Star Game to the Queen City,” said MLS Commissioner Don Garber. “The city and region keep showing up for ...

The MLS All-Star Game is coming to Charlotte, N.C., for the first time in 2026, the league announced Wednesday.

Charlotte FC will host the Major League Soccer All-Star Game in 2026 at Bank of America Stadium, marking the first time the club has hosted the event.

MLS and kit manufacturer Adidas unveiled the 2025 All-Star jerseys last month without a sponsor logo. The MLS team will take on a group of top players from Liga MX, who will wear the logo of Spanish ...

SportsLine's Brandt Sutton reveals his soccer picks for the MLS match featuring FC Cincinnati vs. Lionel Messi and Inter ...

FC Dallas unveils the "Legacy Kit," reimagining the 1998 jersey as part of the adidas x MLS Archive Collection.