Spotting a fake Prada bag comes down to careful observation—check the stitching, hardware engravings, logo plaque, interior ...

Bentley has updated its emblem for just the fifth time since its founding in 1919, and without breaking hard from 106 years ...

In an age of Y2K-inspired loud graphics (think neon chrome, pixel motifs and holograms), a contrasting movement has quietly ...

Didot designed by Fermin Didot in the 18th century is a timeless high contrast typeface that exudes elegance, and is used by luxury brands such as Vogue and Bazaar. Serif fonts, with their graceful ...

Discover the power of luxury fonts in branding. Learn how to choose and use the top 10 best typefaces to elevate your image, even on a budget.

We all know words have power – but the fonts those words are written in can have just as much. Font psychology is the study ...

A serif is a delicate little point (aka flare or terminating flourish) at the end of a letter stroke. In the image above, we've circled the serifs around the 'A' and 'a' on the left.

Last year, Microsoft announced that it was changing its Microsoft Word default font from Calibri to a new sans-serif font known as Aptos. Calibri had a nearly 20-year run.

So long, Calibri: Microsoft has settled on a new font for its Office apps Aptos is a sans-serif font that also comes in monospaced and serifed varieties.