Its marketing and advertising campaigns are mainly based on word-of-mouth, local advertising, radio, local periodicals and participation in community events. We recently looked at another ...

While digital marketing is an important strategy for ... BIA Advisory Services estimated that local US advertising revenue would decline by 0.5% in 2023, but still have a slight edge over digital ...

Unleash the power of local influencers for your digital marketing strategy. Tap into their trusted voices to reach local audiences and boost your online visibility. Discover the differences ...

PALO ALTO, Calif., June 17, 2025 /PRNewswire/ -- PromoRepublic, a leading data-driven multi-location marketing platform with a strong presence in the US, Australia, and Europe, today announces an ...

Pay-per-click advertising is the perfect example ... As a bonus, you’ll be doing offline marketing at the same time. Local online marketing is one of the most effective tools to bring in new ...

Digital audio advertising has also proved lucrative ... so is used to harnessing niche audiences within local area marketing. “We found messaging that connects with the local environment and ...

We talked to Martinez and Reed to learn more about local store marketing. Q. Beyond traditional advertising, what is one specific and actionable local store marketing tactic that businesses can ...

as Papa Johns is now working to walk back a change to its marketing fund approach and again ask franchisees to invest in local efforts. “We’re a super-regional pizza brand and you do need that local ...