Shirt sponsorships are no longer just about visibility – they’re emotional investments in culture, community and global ...

Liverpool supporters have been given a first 'look' at the club's new 2025/26 home kit through a teaser for the latest ...

Liverpool’s return to Adidas for the 2025/26 season carries more than just commercial weight. After five years in Nike’s ...

Liverpool’s Adidas Era Begins with Nostalgia and Style for 2025/26 SeasonNew Partnership Brings Fresh IdentityLiverpool’s ...

Kevin Fasting Senior was last seen at his parents' home in Aigburth, Liverpool, in 2003, when he left for work. But the ...

Liverpool have gone against the assumption many made when dishing out squad numbers for this summer’s pre-season friendlies.

Set to launch on August 1, Liverpool’s Adidas home shirt draws inspiration from the 2006/07 strip. It features a refined look ...

Adidas return nears as Liverpool’s new kit emerges earlyLiverpool’s long-awaited return to Adidas is just weeks away from ...

The last few weeks of this summer's transfer window has been a truly educational experience.We've all known that player price ...

Susanna Reid, a familiar face on Good Morning Britain, was quick to extend a warm welcome to her co-star during Wednesday's show. ITV audiences had become accustomed to Melvin Odoom delivering the ...

One user said: “I need the wine t shirt”. Another pointed out Primark’s range of summer homeware saying that they had also spotted beach towels in a Liverpool Primark for £4.

Supporters have further taken to social media to demand that Liverpool FC retire his number 20 shirt, in what they believe would be a symbolic gesture of ultimate significance given his importance ...