Sanrio's Kuromi is due to celebrate her 20th anniversary this year. However, these celebrations have hit a roadblock given ...

The Sanrio characters are usually as cute as can be, especially when it comes to their merchandise. Now, they're set to be a bit more monstrous than usual through a new series of keychains.

According to Sanrio, these characters are all based in a fantasy world where its mascots exist. Hello Kitty and the gang are said to be lords of the land, and these are their knights.

Kirimi-chan is the latest character to join Sanrio, the Japanese lifestyle brand behind Hello Kitty. But she isn’t a teddy bear, a cute cat or a furry friend of any kind. She’s a fillet of ...

Check out this Naraka: Bladepoint x Sanrio Characters collaboration trailer for the upcoming Too Cute to Counter crossover event which brings the world of Sanrio to the melee battle royale game.

More Sanrio characters dressed up like Yu-Gi-Oh monsters will appear as merchandise in the Kaiba Corporation Store. Every 2,200 JPY you spend on these items will net you a free postcard.

Miniso, a Chinese-based variety retailer, is launching a new Sanrio-inspired store in New Jersey. Miniso will open its Sanrio co-designed store at American Dream Mall in East Rutherford.

Expect to see even more Hello Kitty than usual in 2024 as the iconic Sanrio mascot celebrates its 50th anniversary. With that in mind, we expect that Hot Topic will release tons of Hello Kitty ...