The Dharampal Satyapal Group (DS Group), a leading FMCG conglomerate and multi-business corporation, has announced a ...

Pulse Candy by DS Group has become India's top hard-boiled candy brand, recording sales over INR 750 crore in FY 2024-25. Its ...

Working remotely at home in New Hampshire, her children’s cheddar bunny crackers and Fruit Roll-Ups lured her to the pantry, confounding her commitment to healthy snacking. “I have the opportunity to ...

In an exclusive conversation, Rajiv Kumar, Vice Chairman of DS Group, delves into the remarkable success story of Pulse—a Rs ...

Pulse, a hard-boiled candy launched 10 years ago, has surpassed ₹750 crore in annual revenue, making it India's best-selling candy. The kicker? It did so with almost no advertising.

Pulse has grown at a 15% CAGR and commands a 19% share in India’s hard-boiled candy market, with distribution across 3.5 ...

Homegrown FMCG firm Dharampal Satyapal Group expects its Pulse candy to become a Rs 1,000-crore brand in the next two years, having crossed the Rs 750-crore mark in FY25, according to its ...

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The Indian hard boiled candy market size is estimated to be around Rs 4,000 crore. Asked when the group expects Pulse candy to become a Rs 1,000-crore brand, he said, "Very soon, in one-and-half ...

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The company reported sales of 750 crore units of Pulse candy at Re 1 per unit, generating Rs 750 crore in revenue during 2024-25. The current valuation of India's hard boiled candy market stands ...