HP is launching a global brand offensive today with the ultra-thin Spectre 13 laptop, and one of the subtler changes the company is making is to its logo. Where last year’s Spectre x360 had the ...

HP’s premium laptops will have a new logo — sort of. While what users see is technically new to their eyes, it’s actually one HP rejected five years ago. It’s just four slanted lines ...

As reported in The Verge, the logo–depicted above–actually debuted in 2011. It’s the work of the global creative company Moving Brands, whom HP had hired to develop a new brand identity.

HP Enterprise and HP Inc. The new HP Enterprise, naturally, needs a new logo and...drum roll please...this is it. The green box on top represents new opportunity, Whitman says. The box is green to ...

HP finally offers an IPS gaming monitor, the Omen 27i, dressed up with a new logo that doesn't scream "gamer" quite as much. I've been reviewing hardware and software, devising testing methodology ...