The American Conference dumps Athletic from long-held name, announces new eagle mascot with rebranding ahead of 2025-26 school year.

The American’s rebrand comes at a time when the conference is trying to establish itself as the top non-Power 4 conference.

The American Athletic Conference name no longer exists. The conference has went with a trendier, shortened version.

In a rebranding move, the league officially announced it will now be known simply as the American Conference -- or, more ...

The American Athletic Conference announced a rebrand Monday that sees the conference drop "Athletic" from its official name.

Five immigrants deported by the United States to the small southern African nation of Eswatini under the Trump administration ...

In Kerr County, which has been the most impacted, at least 43 people are dead and 27 children remain missing tonight after ...

The University of Alabama in Huntsville has refreshed its athletics logos as part of a new identity rebrand, it was announced on Tuesday.

The 2025-26 college basketball season will bring a relatively tame round of conference realignment following the mayhem of a ...

New Orleans-based investment network Gulf South Angels is investing in non-opioid pain drug startup South Rampart Pharma as it enters critical Phase Two FDA clinical trials.

Conference attendees gather at the University of South Alabama for the 2025 Gulf Scholars Program Conference. In addition to a range of plenary and breakout sessions, participants engaged in several ...