Search engines like Google and chatbots like ChatGPT have a funny way of confirming our existing beliefs, researchers say.

Key Takeaways Google's algorithm now tracks user behavior for thirteen months, making engagement more critical than backlinks ever wereMost websites fail becaus ...

When virtually everyone has immediate access to the internet, even the perception of unethical or illegal behavior can be ...

SMX Advanced speaker Mordy Oberstein shares insights on AI hype, SEO’s shifting role, algorithm chaos, and the internet’s ...

Although SEO isn’t going away, the boost in AI searches impacts the traditional “click-through rate” measurement marketers ...

Today's generative AI chatbot tools remind Rime Labs CEO and founder Lily Clifford of early search engines.

We definitely can't believe how hard but how necessary it is to correctly spell our favorite restaurant, business or neighbor ...

Google wasn't around for the advent of the World Wide Web, but it successfully remade the web on its own terms. Today, any ...

Google reveals details behind the development of AI Mode. Learn design insights and what marketers need to know.

Your content may appear in AI Overviews – without traffic to show for it. Learn how to adapt your SEO for zero-click search.

Google Search Console fails to report 50% of search queries, leaving SEO professionals with incomplete data, according to ...