Stop settling for generic goals in Google Ads. Here's how customizing them leads to smarter bidding, clearer reporting, and ...

Salah Abukhaled says Google's grip on advertising is costing him millions, and the U.S. government shares his same ...

Old School Rituals (OSR), a Hyderabad-based skincare company, fell victim to a cyber fraud involving Rs 12.7 crore in ...

Tracking your conversions enables you to measure your performance precisely and see whether your campaigns are achieving ...

Shreya Ghoshal slams X for fake AI ads using her image and lack of support after account hack and phishing scams.

The move could affect all Instagram and Facebook subscribers and the future of the global advertising industry.

Mark Zuckerberg sees future social feeds filled with AI content and AI friends. And fuelling this synthetic future will be AI ...

Meta is doubling down on artificial intelligence to revolutionise digital advertising, with plans to enable brands to develop ...

ChatGPT doesn’t always get it on the first try, but it’s more than sufficient for gathering information if someone were ...

While digital privacy might not be the default these days, there are people who take their privacy very seriously. Here's ...