Meta also plans to let advertisers personalize ads using AI, so that users see different versions of the same ad in real time ...

Facebook reportedly uses data on teen insecurities to target vulnerable users with beauty ads, sparking fears over ethical ...

Under this new system, advertisers will only need to submit a product image and specify a budget and Meta’s AI will then ...

Amazon will consolidate its legacy ad APIs into one offering; retail media powers to mobile economy; advertisers aren’t ...

Google has launched a new search tool called AI Mode which summarizes search results so well users probably won’t click ...

Google has agreed to spend $500 million over 10 years and create new compliance committees to settle shareholder litigation accusing it of antitrust violations, according to court documents filed ...

The Financial Times reported the initiative today, citing a court document filed on Friday. Google is proposing the ...

Buy now, pay later (BNPL) apps are quickly emerging as a leading platform in native search, which also includes long-standing browser experiences and more nascent artificial intelligence search ...

This move can impact all Instagram and Facebook subscribers and the future of the global advertising industry.

Agentic models like Scope3 are bringing new tactics to this field as well. It’s a strong, growing way to ensure media buys in open programmatic live up to a brand’s guidelines. Secondly, use the DSP ...

Google said it plans to appeal a federal judge’s antitrust decision that proposed milder remedies for restoring online search ...

Prosecutors aren’t the only ones arguing for a smaller Google. Some critics say it might be better for investors, customers ...