Even though 90 percent of prescriptions filled in the U.S. are for generic medications, brand-name medications account for 74 percent of spending on medications in the U.S. Generics save Americans ...

They have the same active ingredients—but experts say there are some key factors that set these medications apart at the pharmacy counter. One of the biggest is cost. An employee inspects ...

The security of buying a name brand product may cost you a little extra, but is it worth it when the generic or store brand version of the same item is sitting right there on the store or ...

Regardless of where you live in the U.S., chances are you stand in the grocery aisle, price-comparing generic items to name brand ones. You’re not alone, either. Private-label brand sales ...

From a medication or therapeutic medicine standpoint, there really is no difference between the brand-name and generic products. I think that, to the consumer, the biggest issue the consumer will ...

“Generic drugs have the same active ingredients, strength, and quality as the name-brand versions,” says Dr. Michael Fischer, associate physician at Boston’s Brigham and Women’s Hospital.

"Usually I look at nutrition when I shop. Name brand or generic, it doesn't matter." We picked up cereal, potato chips, crackers, various juices, bread, peanut butter, jelly, a popular diet soda ...

In general, brand-name products are better than generic products. Or at least their marketing is. This concept isn't really disputed because if generic vs. brand-name items were priced the same ...

In fact, my ex-husband and I would argue when I bought our kids a generic can of corn or green beans. He swore by the name ...