Generation X — consumers ages 45 to 60 — is the most influential and overlooked consumer cohort of the next decade.

The richest Americans hold 44% of all wealth and the oldest hold 61%, per Cerulli Associates, and they've grown much richer ...

This article explores the defining characteristics of each generation, from the Greatest Generation to Gen Beta, highlighting their unique experiences and values. It emphasizes how historical events ...

Nine months after the 2024 election, we’ve been graced with definitive dissections of the electorate and how it has changed since that escalator ride 10 years and one month ago. There’s wide agreement ...

Have you ever tried to manage others old enough to be your parents? Learn 6 strategies on the art of doing this effectively.

On this episode of "Uncanny Valley," author Carter Sherman breaks down the forces shaping Gen Z's unique relationship to sex.

The housing market is a bellwether for the broader economy, and a key group of buyers has been slowly dwindling since 2010.

For her new book, journalist Carter Sherman interviewed over 100 young people about why they’re not having sex. She says they ...

Those days feel worlds away and yet Y2K has made a resounding comeback among younger generations. Whether it's fashion, movies, TV or music, many people from Generation Z (those born between 1997 and ...

What's behind the Gen Z stare, a blank look members of younger generations give in situations where a verbal response would be more common, is sparking discussion ...

The U.S. trucking workforce is aging, remains overwhelmingly male, and faces increasing challenges attracting younger drivers ...