General Motors is asking Mr. Goodwrench to pack up his toolbox. The mechanic who served as the symbol of GM's dealer service brand for 37 years will be scrapped as of Feb. 1 in favor of "certified ...

Mr. Goodwrench, the mechanic who served as the symbol of GM’s dealer service brand for 37 years, will be scrapped as of Feb. 1. GM Nov. 9, 2010, 9:23 AM EST / Source : The Associated Press ...

Due to GM’s size, Goodwrench was one of the largest automotive servicers in the country, with more than 80,000 professionally certified technicians. Latest news. News ...

The ForeverLawn logos will take over the spots where the GM Goodwrench logos sat during the 1997 All-Star Race. BZ Mart logos will take over the hood while using a similar font to the Wheaties ...

The name, which GM changed from Mr. Goodwrench to Goodwrench Service Plus in the '90s, also was a major sponsor of NASCAR racing--including Dale Earnhardt Sr.'s car--for several years until it ...

Alas, poor Goodwrench. It would seem that General Motors is out to off its fellow of infinite wrench. According to Automotive News, GM is moving away from its brand of car mechanics in order to ...

GM Kills Goodwrench Name, Renames Service Programs After Vehicle Brands. Steve Diehlman Writer Nov 09, 2010. See All 10 Photos. ... GM announced will drop it effective February 1, 2011.

DETROIT — General Motors is asking Mr. Goodwrench to pack up his toolbox. The mechanic who served as the symbol of GM’s dealer service brand for 37 years will be scrapped as of Feb. 1 in favor ...

DETROIT, Nov 8 (Reuters) - General Motors Co [GM.UL] will end a 36-year run for its familiar Goodwrench brand name for services at its U.S. dealerships by Feb. 1 of next year, the automaker said ...

Good-bye, Mr. Goodwrench. General Motors plans to drop its Goodwrench brand on February 1st in an effort to emphasize its four U.S. brands. The decision to drop the 36-year-old Goodwrench label is ...