The Sun Microsystems logo is perhaps the best ambigram logo of all for its geometric perfection. The clever rotational ...

The Big 12 is home to some of the most unique brands in college athletics. Those schools also have some of the nation's best ...

The Big Ten Conference, founded in 1896, has expanded to 18 teams and is the largest conference in college athletics. USA TODAY ranked the Big Ten teams' logos, from worst to best, considering ...

Choosing the best font for logo design is one of the most critical decisions in the logo design process. Need help from a professional designer?

Discover 45 powerful typographic logos that prove font choice is everything. Get honest advice on why a wordmark is your best branding tool.

After almost 10 years, Google has unveiled a redesigned version of its iconic 'G' logo. The new design moves away from the solid four-colour blocks.

The New Google Logo: Updated for the First Time in 10 Years Google has introduced a redesigned "G" logo featuring a smooth gradient of its classic colors, marking its first major visual shift in a ...

City leaders want to get ahead of a 2027 Americans With Disabilities Act deadline to make all online city material accessible to screen readers and other assistive technology.

Social media users react to Walmart's logo redesign Walmart's new branding has made the rounds on social media, of course, with many users suggesting that the retailer's new look is strikingly ...

Right now, the brand is reborn on an identity level – and we have new colors, a new font for the brand name that combines upper- and lower-case letters, plus a couple of new logos.