According to some scholars, the origin of the Ferrari logo dates back to 1692, when identical patterns were discovered on a military banner for the Duke of Savoy. Ferrari, however, has its unique ...

not the least of which have been changes to the Ferrari logo itself, the famed Prancing Horse. The Ferrari Cavallino Rampante, or Prancing Horse, has been traced to origins as ancient as 1692 ...

Ferrari has one of the most recognizable logos in the world, a mark that today would proceed from endless market research and hundreds of iterations dreamed up by some savvy corporate-branding agency.

Ferrari have finally proceeded to changing their Formula One logo, as a result of the controversy regarding their current one. As reported by several media earlier this year, there were some ...

The famous logo made its debut on an Alfa Romeo 8C 2300 MMs entered by the company's founder Enzo Ferrari at the Spa-Francorchamps 24 Hours on July 9, 1932. The cars took a one-two victory and the ...