The “Lamborghini” name was also excised from below the logo and incorporated into the badge itself, arching above the bull’s tail at the top in all-caps letters.

Lamborghini has long been known for building extroverted, over-the-top exotics, so it’s no surprise its current logo—a buff bull—is an in-your-face exclamation mark on the hoods of the wedge ...

Like many of the best car logos, the Tesla logo was originally conceived to look good on the front of vehicles, which it why it took the form of the badge. The company's change in focus led to a ...

The logos that represent car brands and models often act as a proxy for an otherwise ever-evolving and amorphous concept, so they had better be good ones. When someone thinks about Mercedes-Benz ...

We take a look at 70 years of changes to the logos and badging used for the Corvette. Features. Events. How-To. Merchandise. Gear ... Special Badges for 1978 and the Start of a Trend ...