Instagram’s rollout gives resource-strapped entrepreneurs a safe way to experiment, reach new audiences, and get side hustles ...

Only 24% of owners in the recent Small Business and Technology Survey said they are using AI, including ChatGPT, Canva and ...

The primary objective of the creative team is to create a desire among the public for products and services. There is usually a positive correlation between the amount of advertising a company or ...

NBCUniversal is starting up a program to help small businesses -- providing advertising and marketing services, with State Farm and creative agency Walton Isaacson signing on as partners. The ...

Issues that have impacted small businesses for years, most notably since the start of the coronavirus pandemic in early 2020, will be at the forefront again in 2023.Inflation, staff shortages and ...

Small businesses can now use Advantage+ creative and Advantage audience to create ads through their Facebook page. When using Advantage+ creative, ads will automatically adjust for each person who ...

Producing a photo shoot to showcase a line of textiles and wallcoverings comes with a host of costs that can be out of reach for small companies. From dollhouses to Photoshop, here’s how they ...

Comcast Advertising is partnering with Waymark to offer creative production for clients to remove barriers and give advertisers access to premium TV audiences. “Making media buying easy and ...

While major ad agencies, branding studios, and in-house creatives typically dominate the submissions from big brands, here are three creative principles that small businesses can successfully ...

Many small companies have started to find new and creative ways to save time and money using artificial intelligence. A survey from 2024 found 69% of small businesses are using AI, up from 56% in ...