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Share a Coke' saw the Coca-Cola logo replaced by first names – which, as you might expect, drove countless people to search for their own or that of their friends – because not even the best ...
The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by replacing the words 'Coke' or 'Coca-Cola' with the logo itself. Couple the ...
Coca-Cola has played with its vintage-style script logo in new and surprising ways recently, like in a 2024 campaign from VML and WPP Open X that used authentic but unauthorized hand-drawn ...
Through the years, as Coca-Cola introduced new variants like Diet Coke, Coke Zero, limited editions, and innovative flavours, the well-known logo has adapted to fit each iteration while keeping ...
The Coca-Cola logo however, more than just stylish scripting, includes design nuances like the 'C's extended tail, which is thought to represent a smile and aligns with the brand's association ...
Take the Coke logo, for example. Now, the Coca-Cola font is iconic in its own right. But if you look a little more closely, it holds something dear to the company’s heart—a nod to happiness.
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