All trademarks, logos, brand names, names, likeness, characters, and other personal indicia (collectively, "attributes") are ...

We all recognize that iconic logo, but it wasn't always a classic cherry color. Here’s the real reason why the Coca-Cola logo ...

The Coca-Cola 600 is one of the four crown jewel events on the NASCAR schedule. Here's why it is and what the event means beyond the race.

Winning the Coca-Cola 600 solidifies a place in NASCAR history as a winner of one of the ... like a piston and has the Speedway Motorsports logo on top with a black marble base.

The now iconic Coca-Cola logo and its illustrative script started ... But he arrives after one of the hardest acts to follow in investment history, Warren Buffett. Can he thrive?

We dove into Coca-Cola's rich history and found 10 times the company ... The company agreed that it needed more than a distinctive logo; the packaging itself needed to be completely unique.

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The 'jingle' may feel dated, but sound is still crucial to the way consumers perceive brands. How is sonic branding evolving ...

The US taxpayer is going to be on the hook for all the soldiers, tanks, and planes that appear in Donald Trump’s military ...

Berkshire Hathaway tapped into the viral toys’ popularity through its investment in Alleghany Corporation, the parent company ...