The Coca-Cola Company KO is intensifying its global marketing playbook to deepen consumer engagement and drive sustained ...

The brand has an insatiable appetite for poking fun at Coca-Cola in its ads, which only serves to emphasise its position as ...

Diet Cherry Coke returns to Coca Cola after 4-year absence with retro packaging for limited time, generating excitement among ...

Pepsi Pops Off in Pointed Message About 'Iconic' Coca-Cola Campaign originally appeared on Parade. Pepsi is taking direct aim ...

At the e4m Connected TV Conference, marketing leaders explored how data has evolved from being merely fuel for businesses to ...

Gallaudet released a video collaboration with The Coca-Cola Company, recreating the soft drink brand’s iconic “Hilltop” commercial from ...

Soda giants have exploited the world’s most popular sport for commercial gain, and FIFA has an opportunity to lead by example ...

Coca-Cola offers stable capital appreciation and a growing 2.86% dividend yield. Read what makes KO stock an attractive ...

Advertising giant WPP has suffered another blow with Mars shifting its $1.7 bn global media account to Publicis Groupe, ...

Senior director of Public Affairs, Communications & Sustainability at Coca-Cola Nigeria Limited, Nwamaka Onyemelukwe has ...