At the Cannes Lions International Festival of Creativity this week: “We’ve got to save ourselves,” says Apple’s Tor Myhren.

LGBTQ brands seek new revenue streams as many advertisers pull back on Pride month this year due to the political climate and ...

It’s critical for marketers to check their perceptions of channel performance with data to optimize their media mix.

The company defines a brand as “a promise wrapped in an experience inside a memory,” explains President of Marketing Shakir Moin.

In the crowded Caribbean field, upscale brands like Holland America Line and Cunard are digging into what makes them ...

Mars Lead CMO Gülen Bengi gives Ad Age an inside look at the massive agency review—and the CPG giant's new growth playbook.

The kids' TV genre in India showcases resilience and growth, adapting to the digital landscape while maintaining viewership ...