While the BingX logo remains proudly displayed on Chelsea FC's official training kit, the new "Trained on Greatness" campaign ...

The new logo, which features a lion ... proudly presented by @DiscoverASR. 🇹🇭 — Chelsea FC (@ChelseaFC) March 5, 2025 Chelsea sources, speaking on the condition of anonymity to protect ...

Chelsea are continuing their efforts to be recognised as 'London's true club', whatever that means, by unveiling a slightly tweaked badge that they will use in some of the branding. The West ...

The one-off Liverpool shirts will be auctioned off after the side’s clash with Chelsea (Picture: Liverpool FC) Eagle-eyed viewers ... by Standard Chartered’ logo is plastered across the ...

Chelsea are in a long-term partnership with Nike and that means the iconic Swoosh logo will once again adorn the Blues' jerseys for the 2024-25 season. Last year saw some sponsorship changes and ...

‘It will reflect the very best of Chelsea FC both in terms of high-end style ... branding from their advertising boards and strip the logo from their jersey, which ultimately proved impossible.