CeraVe chose not to run an ad during the Super Bowl this year but capitalized on speculation about its potential return with a timely influencer push.

See the 'SNL' stars play fictitious heavy metal band, "Naumôre Dandruf," to help promote CeraVe's Hydrating Anti-Dandruff Shampoo and Conditioner.

With all these benefits, it’s no wonder the Egyptians called aloe “the plant of immortality.” ...

Cindy Crawford undoubtedly learned a ton of industry hacks during her time as a supermodel, and her cosmetics brand ...