Meta’s grand plan for AI-crafted ads hides an open secret – and it’s not just about selling more colas but completely ...

From cocoa drinks made by the Aztecs to India’s love affair with chocolate, this article traces the evolution of chocolate ...

Classical music can elevate a commercial away from the everyday, and into a sense of otherworldly wonder. Here are its ...

With upwards of 600 million online shoppers and doorstep deliveries now a daily ritual, packaging has transformed from ...

A CCI probe into Asian Paints following Grasim's complaint has thrown light on the intensifying dogfight for market share in ...

Junk food firms have more than 90 current sponsorship deals within top UK sports amid growing concerns over their impact on public health, finds an ...

For instance, whether you saw an ad, whether you clicked on it ... can be very helpful to improve products and services and to build new products and services based on user interactions, the type of ...

These awards recognised and rewarded ad films based on craft that are created, aired, or released between January 1, 2024 and ...

James Byrne, marketing manager, PML Group with this week’s Out \\ Look on Out of Home. Vodafone has emerged as the leading ...

Retail Out of Home is not just about placing ads near shops. It’s about meeting people in moments that matter. That’s the ...

The UK’s Advertising Standards Authority (ASA) has banned a Cadbury Delights radio ad after a complaint about its nutrition claims.

The UK’s Advertising Standards Authority (ASA) has banned a Cadbury Delights radio ad after a complaint about its nutrition claims.