Consider, for example: • Apple: Featuring simplicity, lifestyle and emotional design, Apple's brand strategy echoes its core pillars from packaging to presentations. • Airbnb: The company has ...

Creating a branding strategy for both the long ... that have them are more than twice as likely to also see a consistent presentation of their brand.” Twice as likely seems like great odds ...

So in your next brand strategy presentation, be the passionate and brave trailblazer. Stand out from the others, make your audience feel special. Because your brand is worth it. Stay up to date ...

The long-awaited grand reveal of Warner Bros. Discovery’s new streaming offering was, you might say, a bit anticli-Max-tic. WBD leadership unveiled the new version of its HBO Max service ...

A sales brand strategy clearly defines how your sales ... How do they talk about your organization’s story? What does the presentation look like? How do they carry a dialogue with their ...

There is no better tool than a presentation to complement a company’s brand reputation social media strategy.

Many people inside and outside the B2B world believe that brand strategy is not as important for B2B companies, and that branding is something that only B2C companies need to worry about.

On 12 and 13 March 2024, Europe’s leading brand professionals will return to London for WTR Live: Brand Strategy Summit Europe. Over the course of two days, senior brand leaders, in-house trademark ...