The pharmacy brand redesigned its packaging so customers can understand the products at a glance. The look of the health and ...

Branding experts say there’s a reason you’re more likely to see Montana-named products on store shelves than other Western ...

NICE, a leading provider of contact center as a service (CCaaS) solutions, today announced its new branding. The company has ...

The biggest opportunities don’t come from people searching for your name. They come when someone’s searching for a ...

Examples of kirakira names include Pikachu (from "Pokémon") Naiki (like the brand Nike), Kitty (Kitty Chan) and Pū (like ...

ALDO, the global leader in fashion-forward footwear and accessories, took center stage in the capital with a bold and ...

Yvette Mannion is the visionary behind SF Candy Bar, a dessert-driven brand redefining what sweet experiences can look ...

The allure of brands, driven by social covetousness, extends beyond mere functionality to signal status and belonging. While ...

Learn how to combine AI-driven insights and ChatGPT mood boards to create stunning brand identities in record time. Brands ...

Most products and services are generally commodities, not brands. But owners and founders of companies are led to believe ...

Some time ago I came across an intriguing quote from Jay Danzie, a “brand strategist and mindset coach.” He said, “Your smile is your logo, your personality is your business card, how you leave others ...

At Costco, you probably have become accustomed to seeing in-house brands like Kirkland all over the store. That's because ...