Remember when celebrity endorsements meant awkward TV ads with stars clutching products they'd probably never use? Those days ...

If you need to be hitting buttons to enjoy yourself, you can instead revisit Cyberpunk 2077 itself; it has seen a ton of ...

Supermarket aisles are quite competitive areas. Stores really want to catch your eye there. Winning often depends on shelf ...

Can media-company spinoffs of brands like CNN and CNBC be good for investors? Here’s what history tells us. Recent corporate media spinoffs have been a mixed bag, with many failing due to the ...

Machine Gun Kelly shared a rare glimpse of his and Megan Fox's newborn daughter while celebrating his new song Cliche on Instagram ...

Laura Modi’s company, Bobbie, is rooted in science and uses organic ingredients. Some of her fans aren’t happy that she’s willing to work with the Trump administration.

While there was no shortage of Eminem-focused responses, MGK's new 'Cliche' song did receive some praise from his fans. It also earned other responses, dropping boy-band jokes, calling him a ...

Hailey Bieber’s beauty brand rhode sold to budget makeup powerhouse e.l.f. Beauty for $1 billion on Wednesday.

Olympia Beer’s brand lives on as it survives lawsuit and becomes part of tariff actions between Canada-U.S. Meanwhile, Texas sees new craft variety.

Ten years ago, “going viral” was the gold standard for brands, helping them engage their base and reach a wide range of new customers. But in an age of increased polarization and brand ...

Celebrating Pride used to be a must. But this year brands are pulling support amid the Trump administration crackdown on DEI and trans rights.

Brawny brings back the Brawny Man for brand refresh The Georgia-Pacific paper towel brand is putting the iconic mascot into modern contexts to promote a product-line upgrade.