Instead, send kids to play outside more — girls and boys like to ride bicycles and play on swing sets — or buy them toys that aren’t tied to the latest movies or TV shows.

A 2005 study rated 126 toys and found that the boys’ were “violent, competitive, exciting, and somewhat dangerous,” whereas the girls’ were “associated with physical attractiveness ...

As movie studios battle one another at the box office with their summer blockbusters, toy manufacturers that have hooked their fortunes to these films are facing a similar fight as they vie for ...

For decades, toy makers believed the industry gospel: Boys want to build things; girls want to play princess. But now, female chief executives are leading huge corporations, including Yahoo Inc ...

The best gifts and toys for 6 year old boys are gifts that are fun to give for Christmas, birthdays, or any occasion. These gifts and toys will get kids moving and thinking, inventing and ...

When toys aren’t color-coded pink or blue or labeled “boys’” or “girls,’” kids are freed up to play with what they want and pursue their own interests.

Lego’s "Star Wars: The Force Awakens" Millennium Falcon claimed the boy toy award for 2016, while Moose Toys’ Shopkins Scoops Ice Cream Truck took the top prize in the girl toy category.

Toy manufacturers have noticed this trend and are making changes on some of their traditional “boys or girls” toys that they feel will make them attractive to the opposite gender.

By far, the most dangerous toy category in the analysis were ride-on toys like scooters, wagons, and electric-powered mini-cars (e.g., one of these bad boys you always coveted).

“On the flip side, we are also seeing more boy dolls this season,” she says, “encouraging boys to tap into their nurturing side.” Here are some of Oppenheim Toy Portfolio’s top picks for ...