Mattel has teamed up with OpenAI to develop toys and games with artificial intelligence, and expects to launch its first ...

Mattel, the El Segundo toy maker behind Barbie and Hot Wheels, said Thursday that it’s teaming up with OpenAI, which created ...

The toymaker and ChatGPT developer are teaming up to develop toys and games that incorporate artificial intelligence.

The partnership aligns with Mattel’s strategic shift under CEO Ynon Kreiz, a former entertainment executive who has ...

Mattel has teamed up with OpenAI to develop AI-integrated toys, set to launch later this year. This initiative focuses on ...

The collaboration is still at an early stage, with the toy maker also planning to create digital assistants based on Mattel ...

A new report calls on the Government to establish a national play strategy, including new investment in play and raising the digital age of consent to 16, to ‘reclaim’ childhood. PHOTO: Adobe Stock ...

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