The brand recently analyzed new data from TikTok, which found that male consumers are opting away from traditional masculine ...

Stellantis CEO Threatens to Axe Brands; Lucas Bell. Associate Editor. Born and raised in Metro Detroit, associate editor Lucas Bell has spent his entire life surrounded by the automotive industry.

The AXE brand of smelly stuff for young men has Buzz Aldrin to promote their new "Apollo" scent. Also: they're sending 22 guys into space.

In change of stance, CEO says may axe unprofitable brands Company expects to launch 20 new models this year North America 'needs the most work' - exec To reduce North America output, prices MILAN ...

Stellantis is currently in the process of unveiling 20 new models over the course of 2024, but some companies have notably stale lineups. Two of the company's four American brands, Dodge and ...

Stellantis’ “disappointing and humbling” H1 2024 results led CEO Carlos Tavares to suggest that there may be a possibility of cutting one of more of the automaker’s 14 brands in the event ...

Plus, Baby drops the official anthem for the 2022 FIFA World Cup. Dominique Armani Jones has teamed up with the AXE brand for a new series of animated digital vignettes. The Hip Hop artist, better ...

AXE, the leading men’s fragrance brand globally, unveiled the new collaboration between Metro Boomin and Coi Leray this week, marking the first time AXE has worked with a female artist in this ...

The automotive conglomerate known as Stellantis owns 14 different automotive brands — a number that would make pre-recession General Motors blush. It's a broad strategy that theoretically keeps ...

Stellantis Ready to Axe Brands and Fix US Problems, CEO Says. More. Reuters. Fiat unveils its new Panda car during the celebration of its 125th anniversary, in Turin, Italy, July 11, 2024.