Rise Up! The Atlanta Falcons' slogan since the 2010 season has been part of the team's image around the league. Arthur Blank has started a new initiative to make it grow even more in Atlanta ...

When the Falcons face the San Francisco 49ers on Sunday for the NFC Championship and a reservation for the Super Bowl, the city will reverberate with the “Rise up” exhortation.

ATLANTA — Atlanta Mayor Kasim Reed hosted a pep rally celebrating the Atlanta Falcons as they head to the Super Bowl. The rally started around 11:30 a.m., but City Hall was already packed with ...

Falcons will rock a new look in Week 7. ... Falcons to Wear ‘Rise Up’ Uniform vs. Lions. Unlock the latest Atlanta Falcons news — direct to your inbox.

The Atlanta Falcons debut new jersey's as part of their "Rise Up and Vote" campaign game. Sections.

Can Falcons rise up to meet lofty expectations for fortified roster? The NFL Week 1 notebook takes a closer look at the new-look Atlanta Falcons, the Dallas Cowboys' new day on defense and more.

T.I. is perplexed as to why the Atlanta Falcons used a non-Atlanta artist to perform their team anthem "Rise Up" for the 2022 season.