Apple Inc. is facing investor pressure to improve its AI strategy due to a 14.45% drop in share prices this year.

There's a leadership change at Apple ( AAPL -0.59%). Longtime Chief Operating Officer Jeff Williams is retiring and will be ...

Vista Investment Partners, LLC, an investment management company, released its “Mar Vista U.S. Quality Premier Strategy” ...

Wedbush analyst Dan Ives called Apple’s potential acquisition of Perplexity AI a “no-brainer,” citing its urgent need to ...

Apple's film strategy has focused on prestige and specialty titles, which has worked during awards season. Read what AAPL ...

Shopify reports five strategies to cut business costs: leverage product gifting, utilize AI, negotiate with suppliers, ...

Theater owners want to see more from Apple at a time when they’re often struggling with a lack of compelling material, ...

Li, Z. (2023) Strategic Marketing-Marketing Analysis of Apple Company. International Journal of Management Science Research, 6, 19-26.

Strategic Challenges and Opportunities Apple faces several strategic challenges in maintaining its growth trajectory. The smartphone market, long a key driver of Apple’s success, is showing signs of ...

Discover how Apple’s AI strategy compares to its peers with InvestingPro’s comprehensive competitive analysis tools and expert insights. To mitigate potential tariff impacts and diversify its supply ...

Apple’s Worldwide Developers Conference 2025 saw a range of announcements that offered a glimpse into the future of Apple’s software design and artificial intelligence (AI) strategy ...