'Apple’s new iPhone SE will kick off a pivotal year for its smartphone lineup,' he said in his Power On newsletter. '[iPhone SE 4] will modernize its lower-cost model in a bid to spur growth and ...

Apple for the second consecutive year won the Harris Interactive’s “Brand of the Year” award in three categories. The company beat out rivals including Google, Samsung and Amazon to earn the ...

Apple’s brand is certainly among the most valuable and recognizable in the world. Apple also happens to be the most valuable company on earth, worth around $1.9 trillion at the time I’m ...

Apple's ability to introduce inventive products and easy-to-use software has created a loyal following among consumers across ...

The Apple brand is worth $87.1 billion by our count, up 52% from two years ago when Forbes last valued the top brands.The Apple brand is worth 59% more than Microsoft, which ranks No. 2 in brand ...

Apple One benefits from new features being added to Apple’s services all the time, and there are plenty of fresh updates ...

Apple’s recent acquisition of Beats has gotten many people wondering if the Apple brand is as strong as it once was. Some see the surprising move as a significant departure from the strategy ...

Kantar claims that Apple has grown its nebulous brand value by 55% to top its chart of the 100 most valuable brands in the world. If it's dubious how a dollar value can be ascribed to a brand ...

In 2025, the world’s most valuable companies are tech giants like Microsoft, Nvidia, Apple, and Amazon, driven by artificial ...

To date, you’ve only been able to do this with two specific wireless speakers: Apple’s HomePod or HomePod mini. You’ve been ...