Look! Apple just released a new product during the Super Bowl. Actually, it's a new product for App Store developers - short "AppStore.com" vanity URLs.

Apple now lets developers create vanity domains in its long-held AppStore.com domain as a way to jump quickly to apps. We find this out in a "Star Trek: Into Darkness" ad.

Apple introduced App Store Short Links a few days ago, giving developers a way to promote their apps with easy to remember App Store URLs. Provide a simple way for users to find your apps with ...

AppStore.com Vanity URLs Teased During Star Trek Teaser By Craig Lloyd Feb. 4, 2013 10:25 am EST We got to see a lot of funny and great commercials during the Super Bowl last night, including a ...

Just yesterday the 2013 Super Bowl revealed the very first glimpse most of the world had at Apple's URL-shortening "AppStore.com" in the Star Trek Into Darkness teaser – and lucky you, you're ...

Apple has introduced appstore.com vanity URLs, which developers can use to promote their apps in an easy to remember way. It could also assist the firm in its lawsuit against Amazon's use of the ...

Apple didn't have a commercial during this year's Super Bowl, but the company's new AppStore.com short link did debut in one advertisement.

As noted by CNET, the AppStore.com domain name wasn't originally owned by Apple. According to a 2011 Bloomberg TV interview with Salesforce.com CEO Marc Benioff, ...

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The new short URLs are auto-generated for each app on the App Store. Read the whole story ...