In an email to an ad buyer seen by Adweek, Amazon said it has “gradually increased” its ad load to four to six minutes per hour — double the two to three-and-a-half breaks it touted when rolling out ...

If it feels like you've been seeing more ads on Prime Video lately, that's because the ad load has doubled since last year.

It does take longer to watch a TV show on Prime Video these days. The ad load on Amazon’s streaming service has essentially doubled in recent months, from two and a half to three minutes of ...

Shifting to a max of six minutes of ads per hour is nearly double the up to three-and-a-half minutes of ads that could play ...

Prime started airing commercials in January 2024, but by October it was already signaling to advertisers that it would “ramp ...

Amazon has released an AI video creator that makes it easy for U.S. sellers to advertise products. Amazon Ads’ Video ...

I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.

A new study from Roku and Dentsu could have valuable insights for consumers about the future of ads in streaming. The use of streaming as a method of consuming video has allowed advertisers to get ...

Though the SBC’s opposition to gambling dates back to the 19th century, this week marks the first time Southern Baptists ...

Amazon is making it easier for sellers to quickly create generative AI ads on its platform, sometimes with just a single ...

Elon Musk's strategy of suing or threatening to sue companies that don't buy advertising on X has reportedly paid off in at ...