The clean girl aesthetic has been trending all over lately, so I’ve put together some looks that totally fit the vibe! When you think ‘clean girl’ think of outfits that are effortlessly chic and ...

From vintage drama to contemporary chic, Janhvi Kapoor’s fashion game with elite sartorial choices has been on point.

Azazie, the leading DTC e-tailer for all things occasionwear, announces the launch of its 2025 Atelier Homecoming Collection, ...

As Miu Miu reopens its Bond Street store after a sparkling redesign, ELLE chooses the 14 definitive pieces from the cool-girl ...

As the sun bathes the days in warm golden light, women over 60 deserve summer dresses that effortlessly combine comfort with ...

You don’t have to summer in Nantucket or East Hampton to embrace the nautical fashion trend. Ralph Lauren, Miu Miu, and Gucci ...

Neo Romantic Resort 2026 collection by Anna Sui reimagines Victoriana with slouchy knits, crushed textures, and punk-tinged cameos.

Gossip Girl in winter meant very chic coats. That worked especially well for Blair's style, which leaned towards the structured and polished anyways. This combination of gray plaid in the coat ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Move over "tomato girl" and "brat green"—"guava girl" summer has officially begun. Every summer, a signature aesthetic takes ...

As Ellie asked Eamonn if it was her "bottle green" outfit, he corrected her, revealing: "No, it's RUC green, Royal Ulster Constabulary green, as she pointed out to me. "She said yes, RUC green, what ...