Bonne Maman only sells this advent calendar once a year, and unsurprisingly, it always sells out with lots of rave reviews on ...

Each day hides a limited-edition spread (translation: you won’t find these on regular grocery shelves). You’ll get 24 mini jars of jams, maple syrups, and caramels — perfect for elevating your toast ...

Advent calendars are no longer your simple holiday calendar with chocolate behind each door. Nowadays, many are full of luxury goods -- and can cost thousands of dollars.

Once dominated by beauty brands, the commercialization of the Advent calendar has now expanded to include everything from Reiki crystals to dog food.

From its humble beginnings of chocolate treats for kids in the runup to Christmas Day, to the indulgent skincare and luxury surprises seen today, advent calendars have significantly evolved since ...

A small town in Germany turns its town hall into the 'world's largest' advent calendar each December. It started as a way to boost businesses in the winter, but it's grown to mean much more.

Unboxing advent calendars is popular on YouTube and TikTok, but Sephora's Beauty Insider advent calendar backfired on the brand.

More than a year of research and development plus word-of-mouth has kept the French jam company’s calendars in shopping carts.

Luxury Advent calendars now in season Advent calendars, which help brands market directly to consumers, are big business. Social media has a lot to do with their popularity.

From Augustinus Bader’s luxe skincare sampler to 25 days of sweet treats, this year's advent calendars offer a little something for everyone.