Nebraska has been with Adidas since 1995, and will continue to be for a long time after the NU Board of Regents approved a new 11-year deal through 2028.

One of former Nebraska Athletic Director Shawn Eichorst's final acts before getting fired was to sign an 11-year, $128 million apparel deal with Adidas.

Nebraska's relationship with Adidas is deeper than jerseys and shoes. Here's a closer look at the Huskers' sponsor for the past 12 years.

Adidas will pay $64 million in cash and provide $64.7 million in apparel and equipment. A 2015 agreement was to run through June, but the deal approved Friday begins immediately.

Nebraska football's starting quarterback is officially an adidas athlete. The athletic apparel and footwear company announced the NIL partnership with Dylan Raiola on Tuesday.

Adidas is partnering with the University of Nebraska to make use of its performance testing lab for gear testing and data collection. Adidas a standout during Q2, but Nike still rules top-selling ...

The storied tradition of Nebraska football -- the simply-designed scarlet and cream uniforms, rush-heavy offense, cornfed defense, ... Adidas unveils new Nebraska alternative uniforms ...

Adidas will pay $64 million in cash and provide $64.7 million in apparel and equipment. A 2015 agreement was to run through next June, but the deal approved Friday begins immediately.

LINCOLN, Neb. (AP) Adidas and Nebraska have agreed to a new sponsorship deal that will funnel more than $128 million in cash and goods to the athletic. LINCOLN, Neb. ...