“While AMC was initially reluctant to bring this to our theaters, our competitors have fully participated for more than five ...

Moviegoers may have to wait a little longer before movies start at AMC Theaters as the theater chain is updating its pre-show ...

The theater chain’s decision brings it in line with what its biggest competitors, Regal and Cinemark, have been doing since ...

AMC Theatres is confident its new business model of running ads before movies won’t discourage filmgoers from coming to ...