He offered her $2 an hour (almost 25 percent above the minimum wage average of $1.60 at the time) to help conceptualize a logo and 17.5 hours later, the Nike swoosh was born: all in all it cost ...

Patta’s put its spin on numerous Nikes since, getting busy on the Air Jordan 7s in 2019 and a set of wavy Air Max 1s (co-signed by Amsterdam’s mayor) starting in 2021.

Sneakerheads, rejoice. A pair of Air Jordan 1s have been matched to Michael Jordan's first photoshoot with Nike. The famous snap shows Jordan wearing the black and red Nikes.