The Barbie, Hot Wheels and Polly Pocket creator says it will use OpenAI’s technology to “bring the magic of AI to ...

The collaboration is still at an early stage, with the toy maker also planning to create digital assistants based on Mattel ...

Ayo Edebiri is taking on a classic children’s TV character after a much-needed break. The Golden Globe winner recently ...

As Ayo Edebiri takes on a classic children’s TV character, it makes sense that she would turn to a childhood friend. The ...

Mattel's ( MAT) flagship brand is Barbie, which was used to launch one of the biggest movies of 2023. The company's portfolio also includes Hot Wheels, Fisher-Price, Thomas & Friends, American Girl, ...

Toy maker Mattel is combining its film and television units to form Mattel Studios, it said on Monday, as the company seeks ...

In April last year, Mattel announced its intentions to use AI across its business as a cost-saving measure, with a team ...

As toy-inspired movies continue to find success, Mattel Studios, a new production company led by Robbie Brenner, plans to ...

Kreiz joined toymaker Mattel as chief executive in April 2018 and was named chair a month later. During his tenure, Kreiz has focused on developing the company’s intellectual properties, including ...

President Donald Trump is sending a stern warning to Corporate America: He will use his bully pulpit to publicly shame companies that dare to raise prices because of tariffs. Afte ...

Mattel, the maker of Barbie dolls and Hot Wheels cars, has signed a deal with OpenAI to use its artificial intelligence tools ...