WASHINGTON, DC – Building on a broader national effort to improve the quality of the American food supply, dozens of ice cream producers have announced plans to remove synthetic food dyes from their products by 2028.

The FDA just approved Gardenia (genipin) blue, a natural food dye, for certain foods and drinks. They’re also trying to expedite the ban of Red No. 3 before the January 15, 2027, deadline. Some grocers have already pledged not to sell foods with petroleum-based synthetic food dyes.