From images to pop-ups, page load speed to site navigation, here's a roundup of top UX mistakes and how to fix them for improved SEO. In today’s market of evolving website functionality, UX design has ...

In 2018 alone, $74 billion were spent on social media marketing worldwide. Why? Six new and proven social media marketing strategies on key areas. Other Facebook developments: Instagram has one ...

Google AdWords and Bing Ads tools like Auction Insights, Ad Preview Tool and Keyword Planner keep search marketers ahead of the curve with regard to their pay-per-click campaigns. Staying ahead of the ...

Link-building seems so much easier for some industries. An exciting product means exciting marketing opportunities, right? Maybe, but working with a client in a so-called “dull” industry doesn’t mean ...

Google has improved the way it crawls, indexes and ranks sites with international content. Understanding these changes is crucial for those creating content for a global audience. The article goes on ...

The platform plans to integrate Upgraded URLs to ensure that advertisers can easily manage URLs between AdWords and Bing Ads. Bing Ads will adopt Upgraded URLs in an effort to help advertisers migrate ...

Search engines are laser-focused on improving user experience and voice search plays an increasingly key role With 100+ global languages, people are prone to searching in their native language How do ...

Instagram is a powerful visual platform for digital marketers to take advantage of. Naturally, anybody taking part in a multichannel marketing strategy understands that efforts to market your ...

As the content battleground goes through tremendous upheaval, SEO insights will continue to grow in importance ChatGPT can help content marketers get an edge over their competition by efficiently ...

Internal linking is a key SEO tactic for publishers. In this post I’ll look at what it is, why it’s important, and some key tips for effective linking. I recently wrote about the ways in which SEO and ...

Whether maintaining a blog or a beloved long-running website, you will have likely run into problems with accidentally using copyrighted images. It’s easy enough to do, there’s so much misinformation ...

Promote brand awareness if you want customers to know you exist. Collect social reviews and testimonials like you’re collecting candy. User-generated content builds authenticity which means higher ...