The Paramount Global and Nielsen impasse enters its second month. Nielsen’s last agreement with Paramount expired at the end of September, and while the two parties continue to talk, five weeks ...

Nielsen's CEO feels that Paramount is asking for treatment that would favor one client over another. "We can not reset the value of our services to a fraction of their worth due to the ...

We are confident in the quality of our alternative currency offering for clients as we continue efforts to reach a new Nielsen agreement with reasonable economic terms.” Paramount had signaled ...

For the first time, streaming services have eclipsed traditional television in overall U.S. TV viewership, according to a ...

Nielsen’s latest report serves as another wake-up call that YouTube is rapidly gaining ground in the TV landscape. On Tuesday ...

Streaming services reached a milestone in May as their share of television usage surpassed broadcast and cable TV for the ...