Josh Allen has noticed the extra attention on the Buffalo Bills as the HBO series “Hard Knocks” film crews were on hand to open training camp in suburban Rochester, New York.

Training Camp with the Buffalo Bills, the docuseries that will take viewers behind the scenes of the NFL’s AFC East team. The five-part NFL Films-produced series premieres on Tuesday, August 5 at 9 p.

It comes after an eventful offseason that saw the MVP sign a new record-setting contract as well as marry Hollywood actress Hailee Steinfeld in a May 31 ceremony, but Allen seemed no different than he's always been when the Bills kicked off their practice schedule on Wednesday at St. John Fisher University.