Nikita Aneja has joined Netflix as part of its talent team, where she will focus on HR business partnering and contribute to ...

JioStar’s CTV Playbook maps India’s premium, digital living rooms—where co-viewing, deeper attention, and brand outcomes ...

Shubman Gill seemed under pressure during Day 4 of the third Test against England and was notably unsettled at the crease, ...

As Kyunki Saas Bhi Kabhi Bahu Thi gears up for its reboot, Sumanta Bose, Head of Cluster, Entertainment, JioStar, talks about ...

JioStar Entertainment’s CTV Playbook shows that 66% of households have a single connected device in the home, making CTV a ...

JioStar Entertainment has launched its first-ever Connected TV (CTV) Playbook, a data-rich guide fo-cused on the streaming ...

Raj Nayak, the former Viacom18 COO, has launched House of IP, an events and entertainment studio aimed at building ...

When COLORS launched in 2008, the canvas of Indian television exploded with disruptive storytelling that shattered ...

MUMBAI: When COLORS launched in 2008, the canvas of Indian television exploded with disruptive storytelling that shattered ...

Developed in collaboration with Ipsos, the Playbook blends platform analytics with third-party validation to present an end-to-end view of the CTV opportunity in India.

CEO highlights focus on marquee entertainment properties, hybrid AVOD-SVOD strategy, and deeper CTV penetration as key growth ...

We recorded 6.4 billion hours of watch time, a 49% increase in CTV and a 29% year-on-year growth overall’, shares Kevin Vaz ...