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ComScore released its annual US Digital Future in Focus report this week, offering a year-end wrap of many of the trends its tracked throughout the past year and a look towards the next.
Report Finds that Mobile Accounts for More Than 60% of Digital Minutes Across Global Markets LONDON, March 28, 2017 /PRNewswire/ -- comScore, Inc. today published its 2017 international mobile ...
Facebook has been feeling the pain of revenue pressure from investors who expect more from a company worth nearly $60 billion (a drop from the $104 billion market capitalization of its IPO opening ...
Proximic by Comscore has released its third annual State of Programmatic Report for 2025, revealing that 72% of marketers plan to increase their investment in programmatic advertising this year.
According to comScore’s new Mobile Metrix 2.0 report released Monday, Facebook’s mobile usage is on the rise. In fact, the report revealed that Facebook users spent more time accessing the ...
The specifics of the Separation Agreement will be included in comScore's Annual Report on Form 10-K for the period ended December 31, 2024. This move comes as part of the company's ongoing ...
NEW YORK, Sept. 11, 2024 (GLOBE NEWSWIRE) -- Proximic by Comscore, a division of Comscore Inc. (NASDAQ: SCOR) and a leading provider of audience and content targeting solutions for programmatic ...
The comScore report also showed gains in the types of tasks that smartphone owners engage in, including accessing the browser (up 2.3 percent) and accessing a social network or blog (up 2.6 percent).
The full report includes in-depth analysis on trends and insights for advertisers, marketers and publishers. Comscore found that 62% of U.S. adults play games, representing a growing portion of ...
Per Comscore, other highlights from the report include: In-game transactions remain a crucial revenue stream, with 82% of gamers having made an in-game purchase in a freemium game.
Analysts are estimating that comScore will report an earnings per share (EPS) of $0.57. The announcement from comScore is eagerly anticipated, with investors seeking news of surpassing estimates ...
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